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Product Research Internship

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In-depth user research to understand factors that prevent people for seeking and accessing quality mental wellness help.

A 6 month Product Design and Research internship at cure.fit, a holistic health and fitness company bringing together all aspects of a healthy lifestyle on a single platform.

During my internship I was entrusted with carrying out generative research for one of the core verticals, mind.fit (mental wellness domain) to understand user behaviors and inhibitions that prevented people from seeking and accessing mental health solutions.

I worked closely with product managers, leadership, and therapy experts to design and conduct a phenomenological study that included 23 user interviews(~40mins), thematic analysis, and affinity mapping to derive actionable insights and product recommendations.

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This project is under a Non-Disclosure Agreement. Please get in touch to know the detailed process.

© 2024 by Ajmal Shah

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